Day 2 - Riley Black Media

Turning UV Prints into Scroll-Stopping Content

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John and Crystal Aguila, Riley Black Studios

This presentation teaches business owners and makers how to effectively showcase UV-printed products through simple, strategic content creation. Attendees will learn how to highlight the unique advantages of UV printing including vibrant color, fine detail, and premium finishes in a way that captures attention and stands out on social media.

By breaking down content into an easy-to-follow system, this session removes the guesswork and friction often associated with creating videos and posts. Viewers will walk away with practical techniques they can immediately apply using the tools they already have, allowing them to consistently create engaging content that not only looks better but also drives interest and inquiries.

Key Takeaways

*A clear understanding of how to visually communicate what makes UV-printed products different and more valuable

*A simple three-shot content framework that can be used for every product

*Practical tips to enhance color, detail, and finish using basic filming techniques

*A repeatable system for turning one product into multiple pieces of content

*Easy ways to guide viewers from watching content to taking action as potential customers

Riley Black Studios is a content creation and podcast production company founded by husband-and-wife team John and Crystal Aguila, creators of The Riley Black Project, a top 3% globally ranked podcast in the laser and maker industry with over 250 weekly episodes. With backgrounds in production, creative design, and entrepreneurship, they help businesses simplify content creation and build authentic brands through video, podcasting, and storytelling. Their approach focuses on “document, don’t create,” teaching makers how to turn what they are already doing into content that attracts customers and builds trust. Known for their relatable and actionable style, they aim to help creators stay visible and grow without overcomplicating the process.